BAFI1045 Equity Investment and Portfolio Management You will be given funds to invest in the share market. You are required to construct two $1,000,000 equity investment portfolios: You will then prepare a report in which you explain your investment strategy for constructing a passive and active portfolio and then evaluate the investment performance of each in terms of absolute and relative return, risk and attribution […]
L’Oréal Singapore: Driving Sustainable Beauty Innovation in Asia THE CASE L’Oréal Singapore, the Southeast Asian subsidiary of the world’s largest cosmetics company, has established itself as a formidable force in Singapore’s thriving beauty and personal care market. As the second-largest beauty company in Singapore with a 9.6% market share and commanding positions across multiple categories, L’Oréal Singapore has successfully navigated the dynamic preferences of Singaporean […]
Sheraton Towers Singapore: Pet-Friendly Staycation Plan Case Study: The Sheraton Towers Singapore Singapore’s 5-star hotel industry is one of the most dynamic and competitive in the Asia–Pacific region. Hotels must compete not only on service excellence but also on innovation and guest experience due to the high concentration of international luxury brands and consistently strong visitor demand. Traditional strengths are now considered baseline expectations. Sheraton Towers Singapore, […]
Economics Assessment: Market Structure, AD-AS, and Data Analysis SECTION A [This section includes two mandatory questions. Please adhere to the instructions and word limits provided for each question and its sub-parts.] Question 1 [7 marks] [ There are 8 potential buyers (A, B, C…, H) for a bottle of premium Yarra Valley Pinot Noir. Each buyer’s reservation price (or willingness to pay) is known to […]
SkyLush Gardens Singapore: Smart Urban Farming Innovation Launching SkyLush Gardens in Singapore Background SkyLush, an Australian-based urban agriculture innovator, is set to introduce its hero product, the SkyLush virtual garden system in Singapore. These are compact, systems for homes and community spaces. These systems empower individuals to grow fresh produce sustainably in urban environments. SkyLush’s unique selling proposition is the way it distinguishes itself from […]
Youth Engagement Strategies for IBM SkillsBuild Singapore Challenge Overview: This business challenge invites students to develop innovative, youth-centric engagement strategies aimed at improving the reach and impact of IBM Skills Build among youth in Singapore. While IBM SkillsBuild is a valuable platform that provides skills training for career development, there is an opportunity to increase youth engagement and participation in the program. The challenge is […]
